Scheels Kickoff Event
The Scheels Kickoff event is a collaboration between Scheels, the licensing and trademarks department at BYU, and our office. In celebration of the return of the football season, we invite fans to come out to Scheels to enjoy games, food, and some healthy competition with fans of the team down south. We bring our inflatables that include a basketball double shot and football pass and kick game, as well as Swoop and the Utah Cheer and Dance Team. The event is designed to engage with fans and to let the community know that Scheels is a destination for fan apparel and more.