In an effort to support retailers carrying U of U product, our office has developed a variety of resources to help you connect with our fans. We are able to build social media campaigns, stage and execute lifestyle photoshoots using our beautiful campus as the backdrop, and even buildout custom retail experiences in collaboration with our retail partners. No idea is too big or too small.
In addition to our marketing capabilities, we are able to provide you with custom consumer insight reports, retail trends specific to our market, and even connect you with further advertising opportunities available on our campus.
On-site activations allow you to get in front of our audience in a meaningful way. We have staged events and in-store promotions with many of our retail partners and licensees. Activations can be as simple as a gift-with-purchase campaign or as complex as staging a pop-up shop with an igloo complete with artificial snow and lounge fully stocked with drinks and snacks.
Our team of talented content creators can help you achieve a custom look for instore and online displays. We have content creation abilities including photography, graphic design, writing, and online content management available to you to promote Utah products.
Trends & Demographic Research
Using our insights platform our team is able to pull custom reports detailing many things including how products are performing in the marketplace, sales by category, licensee breakdown, distribution channel analysis, and many other useful data views. Take the first step to better understanding our market today. Contact us to schedule some time to take a deep dive through the data.
In addition to custom reporting options, In 2019 we worked with Endeavor Analytics to conduct a consumer insights survey specifically for University of Utah fans. The results from that survey are available for you to review below.